DIRECT

Project

Arthur Price – House of Fraser, Cabot Circus

Arthur Price’s elegant range of cutlery and gifts represents the very best of English design and craftsmanship. So when looking for a company to help them reflect this quality for their concession within House of Fraser, Cabot Circus; they turned to Caliba.

A newly built £500m shopping centre in Bristol, Cabot Circus has a style and finish superior to its peers. To guarantee their customers a shopping experience to match, Arthur Price wanted to portray this same sense of excellence.

Working to stringent corporate guidelines for both design and layout, Caliba’s design and production team created tailor-made solutions, incorporating display towers, tiered display units and glass shelving, into an easy to navigate customer environment.

The end product provided Arthur Price with a space discretely yet suitably emphasising their in-store presence.Listed building demands were to have no mechanical fixings internally, this was overcome by usage of specialist adhesives. Externally, all fixings had to be positioned into mortar rather than brick.

Signs: Shop fitting: Design, manufacture and install

Description

Display towers
Tiered display units
Wall cupboards
Glass spur shelving system
Loose cutlery display trays
Branded header panels

Specification

Units fabricated out of MDF and spray finished , complete with glass shelves

Silver anodised aluminium spur shelving system with toughened glass shelves

Applied vinyl logotext and digitally printed product images

Value

£17,000

Images

view the entire project in the gallery

Loose cutlery display tray

in-store fitting